YETI products hit the shelves at our shop, Tailwaters Fly Fishing, I've been a fanatic. The common phrase, "those damn coolers are way too expensive" quickly flipped to, "those are the best damn coolers, give me another!" Well, recently, YETI Coolers and MJP came to terms on a one year deal of media asset delivery. Needless to say, I'm super excited. Wherever I go, I take YETI products with me, use them, shoot them, and return home with the goods. YETI will be making use of both still photography and video for social media, web use and print advertising. If you haven't noticed yet, YETI is absolutely killing it when it comes to social interaction and content creation. They are working with a few other great photographers as well, including my pal, Bryan Gregson. Be sure to be on the lookout for some of my images in the near future. Some are already up!
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